Who's behind this?
Lucas aka chelucas on the internet.
Chief Editor at Watchtime.quest & EmailTech.co.
Videos & Websites Creator.
Former Growth Marketing at Airbnb.
French man living in Berlin, Germany since 2013. The best idea I had so far.
Been a creator for a while now. As a kid, not too much during my studies but the need came back when I started to work.
I already listed some of my projects in the inception article but here is a more complete list:
- Etsy shop for physical product
- Shopify for print on demand and physical products
- 🕹️Youtube channel for gaming
- Animated emoji maker
- Content websites
- Online courses
- Affiliate website
- Fiverr Gigs
- Lifestyle videos like the one below
Projects in details
This exact website you are currently on. I want to perfect my writing skills and this is my favorite topic. So let's make some magic and see where it goes.
🤩Etsy shop for physical product
I wanted to make one pin for my friends, turns out this is really costly if you make a few. So I figured that if a few of us wanted it, more people could be interested.
Indeed it worked!
Shopify for Print on demand and physical
🤑 Content website
🕹️Youtube channel for gaming
50K Subscribers at peak, 7M views. Countless hours of fun work for not so much return. Learned a ton though.
Online course teacher: Email Marketing
Animated emoji maker
💭Lifestyle videos like the one below
Inactive channel that I started during a long trip in San Francisco.
💀 Dropshipping website
Had to try, was not satisfied, and had no success. I unfortunately gave more money to Facebook.
💀 Amazon affiliate website
Had to try, after hearing about it on a different podcast. Total failure. Paid for some content and keyword research. Didn't renew the domain after 2 years as the pages were not ranking and I was not interested in the project anymore.
What I want to
Before that, I was working at Airbnb.
I started there as an email marketing specialist in 2014, you can read about my work back then in this interview with ReallyGoodEmails.com.
Later, I became a Growth Marketing Manager. My goal was to create long-term and profitable growth through retention. Using multiple marketing channels and creative tactics.
I also have spent time in the Airbnb SEO team and wrote about it in this Medium post.
The rest of the time, I am helping others making sure they reach their deserved growth.
I’m doing this through consulting and creating online courses.
Learn how to engage your leads and turn them into loyal customers through my Email marketing training.
You can also read my blog posts on email marketing and other topics that I cherish.
Like this one on email quality score or Is this the future of growth experiments?
Want to get in touch. Send me a message on Twitter @chelucas